Seasonal Observation Wheel Opportunity at Bedgebury National Pinetum
Description
Forestry England is seeking early market engagement from suitably experienced Observation wheel ride operators regarding a potential seasonal concession opportunity at Bedgebury National Pinetum and Forest, one of the UKโs leading outdoor family destinations.
Our aim is to explore the feasibility of hosting a temporary observation wheel installation during peak visitor periods to enhance the visitor experience and support wider site engagement. We invite operators to provide feedback on operational models, revenue share arrangements, technical requirements, and overall suitability.
We are investigating firstly a seasonal trial to sit within the 28 days permitted development over the summer, with the potential to use evidence from this to create a longer-term model.
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About Bedgebury National Pinetum:
Bedgebury National Pinetum attracts a wide and diverse visitor base, particularly families, local members, cyclists, runners, and wellness users. Current site concessions include:
โข A well established cafรฉ
โข Go Ape high ropes
โข Bike hire provision
โข A dedicated learning & education provider
โข Delivery of multiple activities through our Active Forests programme, including running, cycling, caniX, yoga, forest bathing, and wellbeing events
Any new attraction must be sympathetic to the pinetum environment, the landscape setting, and our established visitor profile, while contributing positively to visitor enjoyment and dwell time.
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Opportunity Scope: Seasonal Observation Wheel Installation:
Forestry England is specifically seeking feedback regarding the feasibility and commercial potential of hosting a mid size (~30m) temporary Observation wheel on site. We welcome interest from operators able to provide:
โข Fully managed supply, installation, operation, and removal of an observation wheel
โข ADIPS certified equipment and compliance with all relevant safety standards
โข Clear information on technical, logistical, and infrastructure requirements
โข Commercial models including:
o Revenue share arrangements
o Commission based structures
o Minimum Guarantee + % turnover
We are particularly interested in hearing from suppliers who have experience operating wheels in natural, heritage, or environmentally sensitive settings, including parks, gardens, arboreta, or forestry environments.
Estimated start date: 05/08/2026
Estimated end date: 01/09/2026
Running dates are flexible
Engagement Deadline: 5pm 17/04/2026
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About This Opportunity
This is a services contract in the environment and climate, architecture and engineering and education and training sectors, with a focus on Forestry. Located in United Kingdom, Europe, this opportunity is open to firms and consortiums.
Published through UK FTS - Find a Tender Service, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the environment and climate sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This is an advance notice โ the formal tender is expected to be published shortly. Interested parties can use this time to prepare documentation and identify potential partners.