Paris Fashion and Home Design Exhibition 'Lü Maoyoupin' Project Public Tender Announcement

This tender, managed by the Shandong Provincial Department of Commerce in China, pertains to the 'Lü Maoyoupin' (Shandong High-Quality Products) project at the Paris Fashion and Home Design Exhibition. The objective is to showcase and promote high-quality products from Shandong province to an international audience at a major global trade fair. The procurement seeks services for organizing participation in the exhibition, which typically includes booth design and construction, product display, marketing materials, logistical support, and promotional activities. Bidders are expected to have extensive experience in international exhibition management, export promotion, and cross-cultural marketing. Key requirements include the ability to select and curate appropriate products from Shandong, design an attractive and effective exhibition space, and implement marketing strategies to attract buyers and partners. The tender will assess proposals based on the overall exhibition plan, marketing approach, budget management, and the potential to enhance Shandong's trade and economic presence internationally.