Provision of communication and promotion services for projects and reforms of the Recovery and Resilience Fund of the Independent Authority for Public Revenue (AADE)

The subject of the contract is the provision of publicity and promotion services to the Independent Authority for Public Revenue (AADE), which includes the following Actions: Action 1: Communication Strategy and Communication Action Plan Action 2: Design and Production of Printed, Electronic, Audiovisual and other Informational Promotional Material Action 3: Design and organization of promotional activities - Participation in events Action 4: Media promotion and publicity activities Action 5: Implementation of promotion and publicity on Social Media & internet (YouTube, LinkedIn, X, etc.) The publicity and promotion actions aim at the effective promotion of the integrated plan, the project and the actions carried out by AADE. The implementation of the Authority's reform plan, with a central reference point being the projects included in the Recovery and Resilience Fund, but also ESPA projects that contribute to the implementation of reforms, which aim to maximize the effectiveness of services, for the benefit of citizens and society as a whole. The services provided are classified under the following Common Procurement Vocabulary (CPV) codes. Main CPV Code: 79340000-9 Advertising and marketing services Additional CPV Codes: 79342000-3: Marketing services/ 72400000-4 Internet services/ 79341100-7 Advertising consultancy services/ 79342200-5 Promotional services/ 92111200-4 Advertising production/ 79952000-2 - Event services/ 79310000-0 - Market research services/ 72224000-1 - Project management consultancy services/ 79411000-8 - General management consultancy services This contract is financed by funds from the Public Investment Program appropriations - TAA (SATA 051, Project Code: 2024TA05100004, OPS code TA 5224248) within the framework of the National Recovery and Resilience Plan "Greece 2.0" with funding from the European Union – NextGenerationEU with ID 16291 Digital Transformation of tax and customs authorities, Axis 4.1 Tax Tools more friendly for development and improvement of Tax Administration, which will concern the implementation of physical scope. The contract for the project is included in the project: "Communication and promotion of projects and reforms of the Recovery and Resilience Fund of the Independent Authority for Public Revenue (AADE)" based on Decision of Inclusion (ADA: Ψ2ΡΖΗ-ΕΜΕ) in the Recovery and Resilience Fund of the Deputy Minister of Finance and Decision no. protocol. 11101/26-09-2024 (ADA:ΨΖΡΓΗ-Ω4Θ) in the PDE 2024 of the Deputy Minister of National Economy and Finance. The Collective Decision issued for the present procedure and constituting a Commitment of Expenditure, has been posted in KHMDIS with our document no. protocol. D.P.K.Y. A.A.D.E. A2 1111772 EX2024/04-10-2024 (ADAM 24REQ015547696).