Tenders/0041 - Qualification System for the Provision of Search and Generative Engine Optimisation (SEO and GEO) Services

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0041 - Qualification System for the Provision of Search and Generative Engine Optimisation (SEO and GEO) Services

An Post_391

Source: etenders_ie

About This Opportunity

This is a framework agreement contract in the information and communication technology and media and communication sectors, with a focus on artificial intelligence. Located in Ireland, Europe, this opportunity is open to firms and consortiums.

Published through eTenders - Ireland Public Procurement, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for framework agreement in the information and communication technology sector. Framework agreements establish terms for recurring procurement over a defined period. Selected firms are called upon as needs arise, making this a longer-term engagement opportunity. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

An Post is seeking to establish a Qualification Panel of suppliers capable of delivering the services as follows. As of 2026, An Post has an established digital presence across a range of products and services, with AnPost.com acting as its primary customer-facing digital platform. As well as being a key acquisition channel, organic search plays a critical role in enabling customers to discover, access and engage with An Post services. Aligned with An Post’s wider Digital strategy and the rapidly fragmenting search landscape, An Post is seeking to establish a panel of suppliers capable of supporting both traditional Search Engine Optimisation (SEO) and emerging AI Search and Generative Engine Optimisation (GEO), ensuring sustained visibility across current and future search environments. This panel will cover strategic advisory, optimisation execution, technical deployment, and performance measurement and reporting activities related to enhancing An Post’s visibility in traditional and emerging search engines. The Qualification Panel may remain open for a period of up to 10 years.

Data provenance

This notice is sourced from eTenders - Ireland Public Procurement. Last refreshed today. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

About An Post_391

An Post_391 has issued 37 procurement notices on BidsFactory, including 26 currently open and 3 awarded contracts. Activity concentrates in Information & Communication Technology, General Supplies & Services, and Architecture & Engineering Services. All notices are published for Ireland. Notices are distributed via eTenders - Ireland Public Procurement and TED - Tenders Electronic Daily (EU). Most recent publication: May 22, 2026.

Frequently asked questions about this tender

Where will the contract be performed?

The contract is for delivery in Ireland. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.

How can I submit a bid?

Visit eTenders - Ireland Public Procurement to access the full notice, required documents, and submission instructions provided by the contracting authority.

Who is the contracting authority?

This notice was issued by An Post_391 in Ireland. The authority is responsible for evaluating bids, awarding the contract, and managing performance.

What type of contract is this?

This is a Framework agreement contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.