Framework Agreement for the Provision of Media Space Buying Services for the Insertion of Institutional Municipal Advertising Campaigns of the Granada City Council.

This tender, issued by the Governing Board of the Granada City Council, seeks to establish a framework agreement for the procurement of media space buying services. The primary objective is to facilitate the insertion of institutional advertising campaigns at the municipal level within the city of Granada, Spain. The contract is classified as a service contract, with the relevant Common Procurement Vocabulary (CPV) code being 79341000-Advertising services. The estimated value of this framework agreement is EUR 1,507,320.01. The procurement process will be conducted through an open procedure. Importantly, this initiative is not financed by European Union funds. The execution of the services will take place in Granada, Spain. This framework agreement aims to streamline the process for the Granada City Council to acquire advertising space across various media channels, ensuring efficient and effective dissemination of its institutional campaigns to the local population. The scope of services will likely encompass strategic planning, media selection, negotiation, booking, and monitoring of advertising placements to maximize reach and impact for the municipality's public information and awareness initiatives.

This is a services contract in the governance and public administration sector. Located in Spain, Europe, this opportunity is open to firms and consortiums, with an estimated budget of EUR 1.5 million.

Published through PLACSP - Plataforma de Contratación del Sector Público, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the governance and public administration sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.