Acquisition of TV Spot Campaign
About This Opportunity
TranslatedThis tender involves the acquisition of a television spot campaign aimed at promoting specific initiatives or services. The campaign is expected to reach a wide audience through strategic placements on various television channels. Key requirements for bidders may include experience in media buying, a proven track record of successful advertising campaigns, and the ability to demonstrate effective targeting strategies. Bidders should also provide detailed proposals outlining their approach to maximizing the campaign's reach and impact. The tender is open to both local and international agencies with expertise in television advertising. The location for the campaign will be specified, and it is essential for the selected agency to comply with all regulatory standards and guidelines related to advertising in the designated area. Additionally, bidders may need to present their creative concepts and media plans as part of their submissions. This initiative falls under the broader sector of public communications and marketing, with an emphasis on enhancing visibility and engagement with the target audience. Interested parties are encouraged to review the full tender documents for specific submission deadlines and evaluation criteria.
This is a services contract in the media and communication sector, with a focus on Broadcasting and Advertising. Located in Portugal, Europe, this opportunity is open to firms and consortiums, with an estimated budget of EUR 5,104.
Published through base_gov_pt, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.
Description
Original language: PortugueseThe tender titled "AquisiĆ§Ć£o de Campanha de Spots em TV" has been announced in Portugal, focusing on the procurement of television advertising campaigns. This initiative falls under the broader category of media and communication services, which are essential for organizations aiming to enhance their visibility and engage with target audiences through television platforms.
The contracting authority seeks qualified suppliers capable of designing, producing, and disseminating effective television spots that align with strategic communication objectives. Potential bidders should demonstrate a robust understanding of the television advertising landscape, including audience targeting, creative development, and compliance with regulatory standards in Portugal.
Typical requirements for this type of tender may include the submission of previous work samples, a detailed project proposal outlining the creative approach, timelines for production and airing, as well as a comprehensive budget breakdown. Bidders are also expected to possess relevant experience in executing similar campaigns, showcasing the ability to achieve measurable outcomes in terms of audience reach and engagement.
As this tender is part of the public procurement framework in Portugal, bidders must comply with local procurement regulations and standards. The successful supplier will play a pivotal role in enhancing the visibility of the contracting authority through strategic media placements and innovative advertising solutions. Interested parties are encouraged to consult the Portal BASE, which centralizes public contract information and provides additional details regarding the submission process and timeline.
Data provenance
This notice is sourced from base_gov_pt and was originally published on February 18, 2026. Last refreshed today. Original language: Portuguese. BidsFactory mirrors official procurement notices and links back to the source for full legal text.
About Entidade Regional de Turismo do Centro de Portugal
Entidade Regional de Turismo do Centro de Portugal has issued 33 procurement notices on BidsFactory, including 0 currently open and 32 awarded contracts. Activity concentrates in Information & Communication Technology, Culture, Heritage & Tourism, and Media & Communications. All notices are published for Portugal. Notices are distributed via base_gov_pt. Most recent publication: May 6, 2026.
Frequently asked questions about this tender
Where will the contract be performed?
The contract is for delivery in Portugal. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.
How can I submit a bid?
Visit base_gov_pt to access the full notice, required documents, and submission instructions provided by the contracting authority.
Is this tender still open?
No ā the contract has already been awarded to Medialivre, SA. The award notice is archived on BidsFactory for transparency and market intelligence.
Who is the contracting authority?
This notice was issued by Entidade Regional de Turismo do Centro de Portugal in Portugal. The authority is responsible for evaluating bids, awarding the contract, and managing performance.
What type of contract is this?
This is a Services contract in the Media & Communications sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.
What is the estimated budget?
The estimated contract value is Up to ā¬5,104. Bidders should ensure their proposals are consistent with this range and account for any local taxes and contract execution costs.
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