Institutional Advertising Campaign OSIPTEL Your Telecommunications Regulator

This tender concerns an institutional advertising campaign for OSIPTEL, the Peruvian telecommunications regulator. The objective is to enhance OSIPTEL's public image and inform citizens about its role and functions within the telecommunications sector. The campaign is expected to cover various media platforms to ensure broad reach and effective communication. Key requirements will likely include the development of creative concepts, media planning and buying, content production (e.g., commercials, print ads, digital content), and campaign monitoring and evaluation. The contracting entity is the ORGANISMO SUPERVISOR DE INVERSION PRIVADA EN TELECOMUNICACIONES (OSIPTEL), located in LIMA. The procurement process is designated as EXO-PROC-6-2014-GAF/EXO-1, utilizing an exemption from standard bidding procedures (Exoneración). This suggests a specific context or urgency for the procurement. The campaign aims to strengthen the relationship between OSIPTEL and the public, promoting transparency and trust in the regulatory framework of Peru's telecommunications industry. Interested parties should be experienced in developing and executing large-scale institutional advertising campaigns, particularly within regulated sectors. The scope of work will involve strategic communication planning to effectively convey OSIPTEL's mandate and services to a diverse audience across Peru.

This is a services contract in the media and communication, Monitoring Evaluation and information and communication technology sectors, with a focus on Advertising. Located in Peru, Latin America, this opportunity is open to firms and consortiums, with an estimated budget of PEN 3.8 million.

Published through Peru SEACE, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.