Design of Communication Tools for Tzen 2 (Bus Project on Dedicated Right-of-Way between Lieusaint and Melun)

This tender concerns the design of communication tools for the Tzen 2 project, a Bus Rapid Transit (BRT) system planned to operate on a dedicated right-of-way between Lieusaint and Melun. The procurement process is being conducted as an open tender, adhering to articles L.2125-1-1°, R.2124-1, R.2124-2, and R.2161-2 to R.2161-5 of the French Public Procurement Code. The contract awarded will be a framework agreement with call-offs, governed by articles R.2162-1 to R.2162-6, R.2162-13, and R.2162-14 of the same code. The objective is to select an economic operator capable of developing and producing effective communication materials to support the Tzen 2 project. This will likely involve creating various informational and promotional assets to inform the public, stakeholders, and potential users about the new transport line, its benefits, routes, and operational details. The scope of work may include graphic design, content creation, and production of materials such as brochures, signage, digital content, and potentially advertising campaigns. The framework agreement structure suggests that multiple orders for specific communication tools may be placed over the duration of the contract, based on the evolving needs of the Tzen 2 project development and launch. This initiative is part of a broader effort to enhance public transportation infrastructure in the Île-de-France region, specifically targeting improved connectivity between Lieusaint and Melun.

This is a services contract in the transport and logistics and media and communication sectors, with a focus on Urban Mobility, Graphic Design and Information Campaigns. Located in France, Europe, this opportunity is open to firms and consortiums.

Published through TED - Tenders Electronic Daily (EU), a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the transport and logistics sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.