Consultant Services, N.Y.C. Groceries Branding and Design RFP

Economic Development Corporation

Published: May 28, 2026

Updated: Jun 18, 2026

Source: nyc_cityrecord

About This Opportunity

This is a consulting contract in the governance and public administration sector. Located in United States, North America, this opportunity is open to firms and consortiums. Proposals must be submitted before June 30, 2026.

Published through NYC City Record, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for consulting in the governance and public administration sector. Consulting assignments are typically evaluated with a strong emphasis on the technical proposal, including the methodology and qualifications of key experts. Shortlisted firms may be invited to submit financial proposals in a second stage. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

New York City Economic Development Corporation (NYCEDC) is seeking proposals from branding and design firms to develop the visual identity for N.Y.C. Groceries, a new network of five City-supported grocery stores. A fresh, vibrant brand identity is essential to successfully bring these stores to market, communicate the unique value proposition, and achieve widespread adoption amongst New Yorkers. These brand parameters will also serve as critical inputs for the physical makeup of the stores themselves, guiding everything from materials to signage, lighting, merchandise, and customer flow.The goals of the N.Y.C. Groceries initiative are to bring down the cost of everyday groceries and household staples, strengthen neighborhood food access, and demonstrate a new role for public sector leadership in food affordability. It is currently anticipated that the five N.Y.C. Groceries stores will be managed by one or more third-party grocery operator(s) and shall each carry a set of highly in-demand items that will be discounted relative to market prices, providing direct relief for shoppers at checkout. The City will cover overhead costs associated with the grocery stores, while the operator will be required to pass savings on to the customers in the form of discounted prices on everyday groceries. The City plans to open five N.Y.C. Groceries storesone in each boroughby the end of 2029, with the first store expected to open its doors in late 2027.NYCEDC plans to select a consultant on the basis of factors stated in the RFP which include, but are not limited to: the demonstrated successful experience in performing services similar to those encompassed in the RFP, the quality of the proposal, the proposed fee, the quality of the firms management, reputation, and references, and the respondents proposed plans for encouraging participation by minority and women-owned business enterprises.It is the policy of NYCEDC to comply with all federal, state and City laws and regulations which prohibit unlawful discrimination because of race, creed, color, national origin, sex, age, disability, marital status and other protected category and to take affirmative action in working with contracting parties to ensure certified Minority and Women-owned Business Enterprises (MWBEs) share in the economic opportunities generated by NYCEDCs projects and initiatives.

Please refer to the Equal Employment and Affirmative Compliance for Non-Construction Contracts Addendum in Appendix F of the RFP.This project has Minority and Women Owned Business Enterprise (M/WBE) participation goals, and all respondents will be required to submit an M/WBE Participation Proposal with their response. To learn more about NYCEDCs M/WBE program, visit http://edc.nyc/opportunity-mwdbe. For the list of companies who have been certified with the New York City Department of Small BusinessServices as M/WBE, please go to the https://sbsconnect.nyc.gov/certification-directory-search/.NYCEDC established the Contract Financing Loan Fund programs for Minority, Women and Disadvantaged Business Enterprise (M/W/DBE) interested in working on public construction projects. Contract Financing Loan Fund facilitates financing for short-term mobilization needs such as insurance, labor, supplies and equipment. Bidders/subcontractors are strongly encouraged to visit the NYCEDC website at http://edc.nyc/opportunity-mwdbe to learn more about the program.An optional, virtual informational session will be held on Thursday, June 11, 2026 at 11:00 A.M.. Those who wish to attend should RSVP by using the RSVP web form available at edc.nyc/RFPs on or before June 10, 2026.Respondents may submit questions and/or request clarifications from NYCEDC no later than 5 P.M. on Friday, June 12, 2026. Questions regarding the subject matter of this RFP should be directed to the Q&A web form available at edc.nyc/RFPs. Answers to all questions will be posted by Thursday, June 18, 2026. Questions regarding the subject matter of this RFP will not be accepted after 5 P.M. on Friday, June 12, 2026, however, technical questions pertaining to downloading and submitting proposals to this RFP may be directed to RFPREQUEST@edc.nyc on or before Tuesday, June 30, 2026.Detailed submission guidelines and requirements are outlined in the RFP, available as of Thursday, May 28, 2026. To download a copy of the solicitation documents please visit https://edc.nyc/rfps. RESPONSES ARE DUE NO LATER THAN 4PM on Tuesday, June 30, 2026. Please click the link in the Deadlines section of this projects web page (which can be found on https://edc.nyc/rfps) to electronically upload a proposal for this solicitation. Please upload your response as a .zip file with your company name and the title of this project.

Agency: Economic Development Corporation

Category: Goods and Services

Selection Method: Request for Proposals

PIN: 11639

Data provenance

This notice is sourced from NYC City Record and was originally published on May 28, 2026. Last refreshed 6 days ago. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

About Economic Development Corporation

Economic Development Corporation has issued 266 procurement notices on BidsFactory, including 19 currently open and 1 awarded contracts. Activity concentrates in Construction & Civil Works, Information & Communication Technology, and Architecture & Engineering Services. All notices are published for United States. Notices are distributed via NYC City Record and NYC Open Data. Most recent publication: June 17, 2026.

Frequently asked questions about this tender

When does this tender close?

The submission deadline is June 30, 2026. You have 6 days left to prepare and submit your proposal to the contracting authority.

Who is the contracting authority?

This notice was issued by Economic Development Corporation in United States. The authority is responsible for evaluating bids, awarding the contract, and managing performance.

What type of contract is this?

This is a Consulting contract in the Governance & Public Administration sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.

Where will the contract be performed?

The contract is for delivery in United States. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.

How can I submit a bid?

Visit NYC City Record to access the full notice, required documents, and submission instructions provided by the contracting authority.