JSC Brand Advertising Services Contract, relating to the purchase of advertising space for a communication campaign for the Euromilhões Regular Jackpot

This tender concerns a contract for advertising services for the JSC brand, specifically focusing on the procurement of advertising space for a communication campaign promoting the Euromilhões Regular Jackpot. The objective is to secure advertising placements that will effectively reach the target audience and enhance the visibility and appeal of this specific lottery prize. The scope of work will likely involve identifying and negotiating the purchase of suitable advertising slots across various media channels, which could include digital platforms, television, radio, print media, or outdoor advertising, depending on the campaign strategy. The selected service provider will be responsible for managing the advertising space acquisition process, ensuring optimal placement and timing to maximize campaign impact. Key requirements may include demonstrable experience in media buying for large-scale promotional campaigns, a strong understanding of the lottery or gaming market, and the ability to deliver measurable results. The campaign aims to drive participation and awareness for the Euromilhões Regular Jackpot, requiring a strategic approach to advertising that resonates with potential players. Further details regarding specific media channels, budget allocation, campaign duration, and performance metrics are expected to be outlined in the full tender documentation. This contract represents an opportunity for an advertising agency or media buyer to partner with JSC in a significant promotional initiative within the lottery sector.

This is a services contract in the media and communication, information and communication technology and general supplies sectors. Located in Portugal, Europe, this opportunity is open to firms and consortiums, with an estimated budget of EUR 13,520.

Published through base_gov_pt, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.