Development of branding and logo identity

Auto-translated from Spanish

Original title: Desarrollo de branding e identidad de logo

Published: Nov 12, 2026

Updated: Nov 12, 2026

Source: Chile Mercado Publico

About This Opportunity

This is a consulting contract in the information and communication technology sector, with a focus on Software. Located in Chile, Latin America, this opportunity is open to firms and consortiums.

Published through Chile Mercado Publico, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for consulting in the information and communication technology sector. Consulting assignments are typically evaluated with a strong emphasis on the technical proposal, including the methodology and qualifications of key experts. Shortlisted firms may be invited to submit financial proposals in a second stage. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

Original language: Spanish

This tender, originating from Chile and sourced via mercadopublico.cl, is for the development of branding and logo identity. The contracting authority is seeking a creative agency or design professional to establish a distinct brand for a project, organization, or initiative. The scope of work typically involves market research, competitor analysis, defining brand values and messaging, conceptualizing and designing a unique logo, and developing a comprehensive brand style guide. The style guide would outline the correct usage of the logo, color palettes, typography, imagery, and overall brand voice to ensure consistency across all applications. Bidders are expected to present a strong portfolio showcasing successful branding projects and demonstrate expertise in graphic design, visual communication, and brand strategy. Proposals should detail the creative process, proposed design concepts, deliverables, timeline for completion, and associated costs. Understanding the target audience and the contracting authority's objectives will be crucial for developing an effective and resonant brand identity.

Data provenance

This notice is sourced from Chile Mercado Publico and was originally published on November 12, 2026. Last refreshed 1 day ago. Original language: Spanish. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

Frequently asked questions about this tender

How can I submit a bid?

Visit Chile Mercado Publico to access the full notice, required documents, and submission instructions provided by the contracting authority.

What type of contract is this?

This is a Consulting contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.

Where will the contract be performed?

The contract is for delivery in Chile. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.