Services for online panel surveys for ARD broadcasters

Auto-translated from German

Original title: Dienstleistungen für Onlinepanel-Befragungen für die Rundfunkanstalten der ARD

Norddeutscher Rundfunk

Published: Sep 8, 2026

Updated: Sep 12, 2026

Source: oeffentlichevergabe_de

About This Opportunity

This is a services contract in the information and communication technology, Research and media and communication sectors, with a focus on Broadcasting. Located in Germany, Europe, this opportunity is open to firms and consortiums. Proposals must be submitted before October 8, 2026.

Published through DÖE Bekanntmachungsservice (Germany), a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the information and communication technology sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

Auto-translated from German

Norddeutscher Rundfunk (NDR) intends to conclude a framework agreement for online survey services for their market and media research with the following ARD broadcasters and Deutschlandradio, including an annual contingent of online panel surveys. Lot 1 is intended for studies with large sample sizes and should therefore go to a contractor who can demonstrate a corresponding panel size and quality with regular master data maintenance. The primary focus here is on studies conducted online-representatively with at least n=1,000 respondents. The execution of tracking studies is also conceivable here. The contractor must ensure that representative surveys are possible not only for Germany as a whole but also for the broadcasting areas of the ARD regional broadcasters (at least the larger broadcasting areas: BR - Bavaria; hr - Hesse; MDR - Saxony-Anhalt, Saxony, Thuringia; NDR - Lower Saxony, Hamburg, Schleswig-Holstein, Mecklenburg-Vorpommern; RBB - Berlin, Brandenburg; SWR - Baden-Württemberg, Rhineland-Palatinate; WDR - North Rhine-Westphalia). Lot 2 is intended for studies that require quick and uncomplicated implementation. The primary focus here is on format and pilot tests in which stimuli are used. The target groups do not necessarily have to be online-representative, but the contractor must ensure that surveys are possible not only for Germany as a whole but also for the broadcasting areas of the ARD regional broadcasters (at least the larger broadcasting areas BR - Bavaria; hr - Hesse; MDR - Saxony-Anhalt, Saxony, Thuringia; NDR - Lower Saxony, Hamburg, Schleswig-Holstein, Mecklenburg-Vorpommern; RBB - Berlin, Brandenburg; SWR - Baden-Württemberg, Rhineland-Palatinate; WDR - North Rhine-Westphalia). The surveys should not last longer than 15 minutes. Sample sizes will vary between n=100 and n=2,000. Decisive factors here are field times, stimulus integration, smooth programming, and data quality.

Data provenance

This notice is sourced from DÖE Bekanntmachungsservice (Germany) and was originally published on September 8, 2026. Last refreshed today. Original language: German. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

About Norddeutscher Rundfunk

Norddeutscher Rundfunk has issued 35 procurement notices on BidsFactory, including 8 currently open and 9 awarded contracts. Activity concentrates in Architecture & Engineering Services, Information & Communication Technology, and Environment & Climate. All notices are published for Germany. Notices are distributed via TED - Tenders Electronic Daily (EU), service.bund.de (Germany), and DÖE Bekanntmachungsservice (Germany). Most recent publication: September 11, 2026.

Frequently asked questions about this tender

Who is the contracting authority?

This notice was issued by Norddeutscher Rundfunk in Germany. The authority is responsible for evaluating bids, awarding the contract, and managing performance.

What type of contract is this?

This is a Services contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.

Where will the contract be performed?

The contract is for delivery in Germany. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.

How can I submit a bid?

Visit DÖE Bekanntmachungsservice (Germany) to access the full notice, required documents, and submission instructions provided by the contracting authority.

When does this tender close?

The submission deadline is October 8, 2026. You have 26 days left to prepare and submit your proposal to the contracting authority.