Media Strategy, Planning and Buying Services for the Public Sector (MMP068F)
About This Opportunity
media & communications supply in Ireland: Media Strategy, Planning and Buying. Issued by The Office of Government Procurement. Submission deadline Feb 2027.
This is a supplies contract in the media and communication sector. Located in Ireland, Europe, this opportunity is open to firms and consortiums, with an estimated budget of EUR 200.0 million. Proposals must be submitted before February 16, 2027.
Published through eTenders - Ireland Public Procurement, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for the supply of goods in the media and communication sector. Supply contracts typically require bidders to demonstrate product compliance with technical specifications, delivery capacity, and relevant certifications. Interested parties should review the full documentation on the original source before submitting their proposal.
Description
The Office of Government Procurement is establishing a Dynamic Purchasing System (DPS) for the provision of Media Strategy, Planning and Buying Services to Public Sector Bodies in Ireland. In summary, the Services shall comprise: a) Management of the media strategy and planning activities of DPS Clients, b) Purchase of media space and time on behalf of DPS Clients, and c) Associated activities as described in Appendix 1 of the attached RFATP document. The Dynamic Purchasing System (DPS) is designed to facilitate easy access for media buying agencies to public sector competitions, without the need to submit a full commercial proposal. Admission to the DPS will be made on the basis of an agency’s media buying capacity, as evidenced by a combination of turnover (financial and economic standing) and previous experience (technical and professional ability). The DPS lends itself to the dynamic nature of the media buying industry, allowing newly formed agencies to apply, or re-apply, for admission to the DPS at any stage during its Term.
Data provenance
This notice is sourced from eTenders - Ireland Public Procurement and was originally published on February 14, 2026. Last refreshed today. BidsFactory mirrors official procurement notices and links back to the source for full legal text.
About The Office of Government Procurement
The Office of Government Procurement has issued 3,613 procurement notices on BidsFactory, including 93 currently open and 3,474 awarded contracts. Activity concentrates in Information & Communication Technology, General Supplies & Services, and Consulting. All notices are published for Ireland. Notices are distributed via ireland_etenders_csv, eTenders - Ireland Public Procurement, and TED - Tenders Electronic Daily (EU). Most recent publication: May 18, 2026.
Frequently asked questions about this tender
What is the estimated budget?
The estimated contract value is €200,000,000 - €200,000,000. Bidders should ensure their proposals are consistent with this range and account for any local taxes and contract execution costs.
Where will the contract be performed?
The contract is for delivery in Ireland. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.
How can I submit a bid?
Visit eTenders - Ireland Public Procurement to access the full notice, required documents, and submission instructions provided by the contracting authority.
When does this tender close?
The submission deadline is February 16, 2027. You have 273 days left to prepare and submit your proposal to the contracting authority.
Who is the contracting authority?
This notice was issued by The Office of Government Procurement in Ireland. The authority is responsible for evaluating bids, awarding the contract, and managing performance.
What type of contract is this?
This is a Supplies contract in the Media & Communications sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.
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