Provision of media planning and purchasing tasks

Auto-translated from hu

Original title: Médiatervezési és -vásárlási feladatok ellátása

BKK Budapesti Közlekedési Központ Zártkörűen Működő Részvénytársaság

Published: Oct 15, 2026

Updated: Oct 16, 2026

Source: Hungary EKR

About This Opportunity

This is a services contract in the media and communication sector, with a focus on Advertising. Located in Hungary, Europe, this opportunity is open to firms and consortiums.

Published through Hungary EKR, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

Original language: hu

This tender, originating from Hungary and sourced via the hungary_ekr system, relates to the provision of media planning and media buying services. The contracting authority is seeking a qualified agency or firm to develop and execute media strategies across various channels to promote its initiatives, products, or services. Media planning involves identifying target audiences, selecting appropriate media channels (e.g., television, radio, print, digital, social media), and determining the optimal timing and frequency of advertisements. Media buying involves negotiating and purchasing advertising space or time on behalf of the client. Bidders are expected to possess expertise in market research, strategic communication, media analysis, and negotiation. The tender may require proposals outlining campaign objectives, target demographics, proposed media mix, budget allocation, and key performance indicators (KPIs) for measuring campaign success. Experience in managing public sector or similar campaigns and a strong understanding of the Hungarian media landscape would be advantageous.

Data provenance

This notice is sourced from Hungary EKR and was originally published on October 15, 2026. Last refreshed today. Original language: hu. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

About BKK Budapesti Közlekedési Központ Zártkörűen Működő Részvénytársaság

BKK Budapesti Közlekedési Központ Zártkörűen Működő Részvénytársaság has issued 107 procurement notices on BidsFactory, including 7 currently open and 8 awarded contracts. Activity concentrates in Transport & Logistics, Construction & Civil Works, and Information & Communication Technology. All notices are published for Hungary. Notices are distributed via Hungary EKR and TED - Tenders Electronic Daily (EU). Most recent publication: October 15, 2026.

Frequently asked questions about this tender

Who is the contracting authority?

This notice was issued by BKK Budapesti Közlekedési Központ Zártkörűen Működő Részvénytársaság in Hungary. The authority is responsible for evaluating bids, awarding the contract, and managing performance.

What type of contract is this?

This is a Services contract in the Media & Communications sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.

Where will the contract be performed?

The contract is for delivery in Hungary. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.

How can I submit a bid?

Visit Hungary EKR to access the full notice, required documents, and submission instructions provided by the contracting authority.