Measurement of daily TV program viewership for a period of four (4) years

This public procurement tender concerns the electronic measurement of viewership for broadcast programs of RTV Slovenija, specifically TV Slovenija 1 and TV Slovenija 2, along with the provision of computer tools for data analysis. The contract is set for a duration of four (4) years. The objective is to establish a robust and reliable system for tracking and analyzing the daily audience engagement with RTV Slovenija's television channels. This will involve the implementation of advanced electronic measurement technologies capable of capturing real-time viewership data. Furthermore, the tender includes the delivery of sophisticated software solutions designed to process, analyze, and report on this viewership data. These tools are essential for RTV Slovenija to understand audience behavior, evaluate program performance, and make informed strategic decisions regarding content development and scheduling. The scope of work likely encompasses the setup, maintenance, and operation of the measurement system, as well as ongoing technical support and data provision. The successful bidder will be responsible for ensuring the accuracy, integrity, and timely delivery of viewership metrics, which are critical for the public broadcaster's operations and its understanding of its audience across Slovenia. The contract duration of four years indicates a need for a long-term, stable partnership and a comprehensive solution that can adapt to evolving media consumption patterns.

This is a services contract in the media and communication and information and communication technology sectors, with a focus on Data Analytics. Located in Slovenia, Europe, this opportunity is open to firms and consortiums, with an estimated budget of EUR 2.3 million.

Published through TED - Tenders Electronic Daily (EU), a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.