Nataly Alessandra Albarracin Castillo - sga-cd-48-2026

This tender, reference SGA-CD-48-2026, is for professional services to be provided to the District Communications Advisory Office of the Mayor's Office of Bogotá. The selected professional will implement tools and methodologies for analysis aimed at monitoring, measuring, and evaluating the performance of digital communication actions. This will contribute to strengthening and optimizing the communication channels of the Mayor's Office. The contract duration is 320 days and will be awarded through direct contracting. The services are crucial for enhancing the effectiveness of Bogotá's digital communication strategies and public outreach efforts.

This is a services contract in the media and communication, information and communication technology and Monitoring Evaluation sectors, with a focus on Public Relations, Data Analytics and Impact Assessment. Located in Colombia, Latin America, this opportunity is open to firms and consortiums, with an estimated budget of COP 83.5 million.

Published through SECOP II Colombia (Date-Filtered), a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.