Online Marketing The Hague University of Applied Sciences

The Hague University of Applied Sciences (De Haagse Hogeschool - De HHs) is seeking a qualified bidder to provide Online Marketing services. The selected bidder will be responsible for translating De HHs' campaign concepts into an effective online marketing and campaign strategy. This includes the operational management of paid online channels. The scope of work involves developing and executing digital marketing strategies to promote the institution's programs and initiatives. Key responsibilities will likely include search engine marketing (SEM), social media advertising, display advertising, and potentially other paid digital channels. The bidder must demonstrate a strong understanding of the higher education sector and the ability to create targeted campaigns that resonate with prospective students and other relevant stakeholders. Experience in managing online advertising budgets and optimizing campaigns for maximum return on investment (ROI) will be crucial. The successful applicant will be expected to work closely with De HHs' marketing and communications department to ensure alignment with institutional goals and branding. This tender focuses on enhancing De HHs' online presence and student recruitment through strategic digital marketing efforts.

This is a services contract in the information and communication technology and media and communication sectors, with a focus on Digital Media and Advertising. Located in Netherlands, Europe, this opportunity is open to firms and consortiums, with an estimated budget of EUR 5.0 million.

Published through TED - Tenders Electronic Daily (EU), a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the information and communication technology sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.