ADVERTISING SPACE - FLT-CD-060-2026

The Fábrica de Licores del Tolima (Tolima Liquor Factory) is seeking to contract advertising services to enhance the positioning of its products. This tender, FLT-CD-060-2026, involves securing advertising space across various media channels to increase brand visibility and market presence. The contract is for a duration of 8 months and falls under a special contracting regime. The services will be provided under a service provision agreement, managed by the Fábrica de Licores del Tolima, located in Ibagué, Tolima. The objective is to develop and implement a comprehensive advertising strategy that effectively communicates the value and quality of the company's liquor products to a wider audience. This includes selecting appropriate media platforms, developing creative content, and ensuring optimal placement for maximum impact. The successful bidder will be instrumental in driving sales and strengthening the brand's competitive position in the market. This procurement is a strategic investment in the marketing and promotion of the Tolima Liquor Factory's offerings.

This is a services contract in the media and communication and trade and industry sectors, with a focus on Advertising and Market Development. Located in Colombia, Latin America, this opportunity is open to firms and consortiums, with an estimated budget of COP 25.6 million.

Published through SECOP II Colombia (Date-Filtered), a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.