Media Plan and Coverage Strategy for Municipal Management Year 2026

Auto-translated from Spanish

Original title: PLAN DE MEDIOS Y ESTRATEGIA DE COBERTURA DE LA GESTIÓN MUNICIPAL AÑO 2026

Published: Jul 2, 2026

Updated: Jul 2, 2026

Source: chile_mercadopublico

About This Opportunity

This is a consulting contract in the media and communication and governance and public administration sectors, with a focus on Broadcasting, Digital Media, Public Relations and Advertising. Located in Chile, Latin America, this opportunity is open to firms and consortiums. Proposals must be submitted before July 13, 2026.

Published through Chile Mercado Publico, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for consulting in the media and communication sector. Consulting assignments are typically evaluated with a strong emphasis on the technical proposal, including the methodology and qualifications of key experts. Shortlisted firms may be invited to submit financial proposals in a second stage. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

Original language: Spanish

This procurement opportunity from Chile, advertised on mercadopublico, calls for the development and execution of a media plan and coverage strategy for municipal management during the year 2026. The contracting authority is a municipal government body. The objective is to enhance public communication and disseminate information regarding the municipality's activities, projects, and services. The tender anticipates proposals for a comprehensive media strategy encompassing various channels, including but not limited to traditional media (print, radio, television), digital media (social networks, websites, online advertising), and public relations activities. Key deliverables will include a detailed media plan, content creation and distribution, campaign monitoring and reporting, and strategic advice on public perception management. Bidders should possess expertise in strategic communications, media planning, public relations, and digital marketing, with a proven track record in managing similar public sector campaigns. The evaluation will likely consider the proposed strategy's effectiveness, creativity, cost-efficiency, and the bidder's capacity to deliver measurable results in terms of public engagement and information dissemination.

Data provenance

This notice is sourced from Chile Mercado Publico and was originally published on July 2, 2026. Last refreshed 1 day ago. Original language: Spanish. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

Frequently asked questions about this tender

Where will the contract be performed?

The contract is for delivery in Chile. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.

How can I submit a bid?

Visit Chile Mercado Publico to access the full notice, required documents, and submission instructions provided by the contracting authority.

When does this tender close?

The submission deadline is July 13, 2026. You have 10 days left to prepare and submit your proposal to the contracting authority.

What type of contract is this?

This is a Consulting contract in the Media & Communications sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.