Provision of Services for the Execution of the "Wines of Portugal" Brand Annual Marketing Plan for the US Market in 2025 - Second-Tier City Activation
About This Opportunity
TranslatedThis tender seeks a service provider to execute the "Wines of Portugal" brand's annual marketing plan within the United States market for the year 2025. The scope of work specifically focuses on the activation in "second-tier" cities, indicating a strategic approach to expand market reach beyond major metropolitan areas. The selected provider will be responsible for implementing various marketing initiatives designed to promote Portuguese wines, increase brand awareness, and drive sales in these targeted secondary markets. This includes, but is not limited to, planning and executing promotional events, managing digital marketing campaigns, engaging with local trade partners, and potentially organizing tasting sessions or educational workshops. The objective is to enhance the visibility and market penetration of "Wines of Portugal" in a cost-effective and targeted manner, leveraging the unique characteristics and appeal of Portuguese wine varietals and regions. The successful bidder will play a crucial role in achieving the brand's international marketing objectives for the US market in 2025.
This is a services contract in the information and communication technology and trade and industry sectors. Located in Portugal, Europe, this opportunity is open to firms and consortiums, with an estimated budget of EUR 131,670.
Published through base_gov_pt, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the information and communication technology sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.
Description
Original language: PortuguesePrestação de Serviços de Execução do Plano Anual de Marketing da Marca "Wines of Portugal" para o Mercado dos EUA em 2025 - Activação Cidades de 2ª linha
Data provenance
This notice is sourced from base_gov_pt and was originally published on March 16, 2026. Last refreshed 20 days ago. Original language: Portuguese. BidsFactory mirrors official procurement notices and links back to the source for full legal text.
About ViniPortugal - Associação Interprofissional do Vinho
ViniPortugal - Associação Interprofissional do Vinho has issued 29 procurement notices on BidsFactory, including 0 currently open and 28 awarded contracts. Activity concentrates in Trade & Commerce, Information & Communication Technology, and Media & Communications. All notices are published for Portugal. Notices are distributed via base_gov_pt. Most recent publication: March 25, 2026.
Frequently asked questions about this tender
Where will the contract be performed?
The contract is for delivery in Portugal. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.
How can I submit a bid?
Visit base_gov_pt to access the full notice, required documents, and submission instructions provided by the contracting authority.
Is this tender still open?
No — the contract has already been awarded to Hopscotch USA Inc.. The award notice is archived on BidsFactory for transparency and market intelligence.
Who is the contracting authority?
This notice was issued by ViniPortugal - Associação Interprofissional do Vinho in Portugal. The authority is responsible for evaluating bids, awarding the contract, and managing performance.
What type of contract is this?
This is a Services contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.
What is the estimated budget?
The estimated contract value is Up to €131,670. Bidders should ensure their proposals are consistent with this range and account for any local taxes and contract execution costs.
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