PRODUCTION OF ADVERTISING AND PROMOTIONAL IMPLEMENTS FOR BRAND POSITIONING AND PROMOTION

This tender, identified by Process Code SIE-BANEC-2025-018-722820, is issued by BANECUADOR B.P. and concerns the production of advertising and promotional materials aimed at enhancing brand positioning and promotion. The contracting modality is Electronic Reverse Auction.

The primary requirement detailed in the tender is for "ADVERTISING ON PORTABLE ITEMS," with a specified quantity of one unit. The estimated value for this item is USD 160,830.00. While the description is concise, it implies a need for a variety of promotional merchandise or branded goods that can be easily transported and distributed. These items are expected to serve as effective tools for marketing and brand visibility.

Potential bidders are expected to have the capacity to produce high-quality advertising and promotional materials. The scope of work likely involves the design, manufacturing, and potentially delivery of these items. Given the nature of promotional implements, considerations such as material quality, design appeal, durability, and cost-effectiveness will be crucial. The Electronic Reverse Auction modality suggests a competitive bidding process where suppliers will bid down the price for the specified item.

This procurement opportunity is relevant for companies specializing in promotional products, advertising specialties, and corporate gifting. BANECUADOR B.P. is seeking a reliable partner to supply these essential marketing assets to support their brand promotion efforts.

This is a services contract in the governance and public administration sector. Located in Ecuador, Latin America, this opportunity is open to firms and consortiums, with an estimated budget of USD 160,830.

Published through SERCOP Ecuador, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the governance and public administration sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.