Tenders/Project for the Implementation of the Marketing Plan and Digital Outreach for Electronic Services

Project for the Implementation of the Marketing Plan and Digital Outreach for Electronic Services

University Of Technology And Applied Sciences

Published: Sep 13, 2026

Updated: Sep 13, 2026

About This Opportunity

This is a consulting contract in the information and communication technology and media and communication sectors, with a focus on Digital Media, Public Relations and Advertising. Located in Oman, Middle East & North Africa, this opportunity is open to firms and consortiums.

Published through Oman Tender Board, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for consulting in the information and communication technology sector. Consulting assignments are typically evaluated with a strong emphasis on the technical proposal, including the methodology and qualifications of key experts. Shortlisted firms may be invited to submit financial proposals in a second stage. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

This tender outlines a project for the implementation of a marketing plan and digital outreach for electronic services in Oman. The contracting authority is seeking a qualified agency or service provider to develop and execute strategies aimed at promoting and increasing the adoption of government e-services. The scope of work involves creating and implementing a comprehensive marketing strategy, encompassing both traditional and digital channels. Key requirements for bidders include demonstrating expertise in marketing strategy development, digital marketing (SEO, SEM, social media, content marketing), public relations, and campaign management. The tender will likely require a detailed proposal outlining the approach to market research, target audience identification, campaign design, content creation, media planning, and performance measurement (KPIs). Experience in promoting government initiatives or digital transformation projects within Oman or similar markets would be a significant advantage. The successful bidder will be responsible for enhancing public awareness and engagement with electronic services, ultimately driving their utilization.

Data provenance

This notice is sourced from Oman Tender Board and was originally published on September 13, 2026. Last refreshed 8 days ago. Reference: 97887. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

About University Of Technology And Applied Sciences

University Of Technology And Applied Sciences has issued 591 procurement notices on BidsFactory, including 35 currently open and 0 awarded contracts. Activity concentrates in General Supplies & Services, Information & Communication Technology, and Education & Training. Tenders span 2 countries including Ghana and Oman. Notices are distributed via Oman Tender Board and GHANEPS - Ghana Electronic Procurement. Most recent publication: September 21, 2026.

Frequently asked questions about this tender

What type of contract is this?

This is a Consulting contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.

Where will the contract be performed?

The contract is for delivery in Oman. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.

How can I submit a bid?

Visit Oman Tender Board to access the full notice, required documents, and submission instructions. Quote reference 97887 when communicating with the contracting authority.

Who is the contracting authority?

This notice was issued by University Of Technology And Applied Sciences in Oman. The authority is responsible for evaluating bids, awarding the contract, and managing performance.