Tenders/What works in AI Adoption within DCMS Sectors

What works in AI Adoption within DCMS Sectors

Department for Culture, Media & Sport

Published: Sep 24, 2026

Updated: Sep 24, 2026

About This Opportunity

This is a works contract in the information and communication technology and Research sectors, with a focus on artificial intelligence. Located in United Kingdom, Europe, this opportunity is open to firms and consortiums.

Published through UK FTS - Find a Tender Service, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for civil works in the information and communication technology sector. Works contracts of this nature generally require demonstrated experience in similar infrastructure projects, adequate equipment and technical personnel, and financial capacity including bank guarantees. Interested parties should review the full documentation on the original source before submitting their proposal.

Description

Full information is provided within the specification. DCMS are seeking to commission "what works" research into the impact and effectiveness of AI adoption interventions within DCMS sectors. We are interested in two broad sets of questions. The first is analysis of how businesses within DCMS sectors that are in the process of adopting AI achieve this, the challenges they face and the opportunities and benefits realised. We anticipate this will be explored through an ethnographic study that observes how individuals and teams actually use AI tools in their jobs. The second set of questions is what policy interventions work best to support businesses that wish to adopt AI, which we anticipate will be answered by testing hypothetical interventions through randomised control trials (RCTs). Bidders will be able to propose alternative methodologies if they think they suit these questions better; the core need for this project is to produce direct, robust evidence of what works, as opposed to what is self-reported (e.g. through interviews, focus groups, surveys, and similar) to work.

Data provenance

This notice is sourced from UK FTS - Find a Tender Service and was originally published on September 24, 2026. Last refreshed today. Reference: 090755-2026. BidsFactory mirrors official procurement notices and links back to the source for full legal text.

About Department for Culture, Media & Sport

Department for Culture, Media & Sport has issued 2 procurement notices on BidsFactory, including 1 currently open and 1 awarded contracts. Activity concentrates in Youth & Employment, Research & Innovation, and Agriculture & Food Security. All notices are published for United Kingdom. Notices are distributed via UK FTS - Find a Tender Service. Most recent publication: September 24, 2026.

Frequently asked questions about this tender

Where will the contract be performed?

The contract is for delivery in United Kingdom. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.

How can I submit a bid?

Visit UK FTS - Find a Tender Service to access the full notice, required documents, and submission instructions. Quote reference 090755-2026 when communicating with the contracting authority.

Who is the contracting authority?

This notice was issued by Department for Culture, Media & Sport in United Kingdom. The authority is responsible for evaluating bids, awarding the contract, and managing performance.

What type of contract is this?

This is a Works contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.