Tenders/Contracting of Company(ies) for Advertising and Public Relations Services, Including Planning, Study, Research, Creation, Production, Distribution of Advertising Materials, Media Placement, and Campaign Performance Monitoring for the Municipality of Nova Veneza

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Contracting of Company(ies) for Advertising and Public Relations Services, Including Planning, Study, Research, Creation, Production, Distribution of Advertising Materials, Media Placement, and Campaign Performance Monitoring for the Municipality of Nova Veneza

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Original title: Contratação, conforme demanda de empresa (s) do ramo pertinente para prestação de serviços de publicidade e propaganda, compreendendo planejamento, estudo, pesquisa, criação, produção, distribuição de materiais publicitários à veiculação e controle de resultados de campanhas publicitárias e institucionais, que sejam de interesse do Município de Nova Veneza (Administração Direta e Indireta – Poder Executivo)

MUNICIPIO DE NOVA VENEZA

Published: Mar 11, 2026

Updated: May 2, 2026

Source: brazil_pncp

Summary

Translated

This tender seeks to contract one or more companies specialized in advertising and public relations services to meet the demands of the Municipality of Nova Veneza. The scope of services includes comprehensive campaign management, encompassing strategic planning, market research and studies, creative development, production of advertising materials, distribution, media placement across various channels, and ongoing monitoring and evaluation of the results of both advertising and institutional campaigns. These services are intended to support the communication and promotional needs of the Municipality of Nova Veneza, covering its Direct and Indirect Administration within the Executive Branch. The procurement process is a competitive bidding (Concorrência - Presencial) under the modality of closed bidding, governed by Law 14.133/2021, specifically Article 28, item II, which pertains to the contracting of special goods and services, as well as common and special engineering works and services. The contracting authority is the Municipality of Nova Veneza, located in Santa Catarina.

Description

Contratação, conforme demanda de empresa (s) do ramo pertinente para prestação de serviços de publicidade e propaganda, compreendendo planejamento, estudo, pesquisa, criação, produção, distribuição de materiais publicitários à veiculação e controle de resultados de campanhas publicitárias e institucionais, que sejam de interesse do Município de Nova Veneza (Administração Direta e Indireta – Poder Executivo)

Órgão contratante: MUNICIPIO DE NOVA VENEZA

Localização: Nova Veneza, Santa Catarina

Unidade: PREFEITURA

Modalidade: Concorrência - Presencial

Modo de disputa: Fechado

Processo: 51/2026

Número da compra: CC 51

Amparo legal: Lei 14.133/2021, Art. 28, II — concorrência: modalidade de licitação para contratação de bens e serviços especiais e de obras e serviços comuns e especiais de engenharia

Valor total estimado: R$ 590,741.00

Data de abertura de propostas: 12/03/2026 08:00

Data de encerramento de propostas: 04/05/2026 08:30

About This Opportunity

This is a services contract in the media and communication, legal services and Monitoring Evaluation sectors, with a focus on Public Relations and Advertising. Located in Brazil, Latin America, this opportunity is open to firms and consortiums, with an estimated budget of BRL 590,741. Proposals must be submitted before May 4, 2026.

Published through Brazil PNCP, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the media and communication sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. Interested parties should review the full documentation on the original source before submitting their proposal.