Longitudinal Survey Service for TV Program Content

The National Television Council (Consejo Nacional de Televisión) of Chile is seeking a service provider to conduct a longitudinal survey of content within television programming. This initiative, to be carried out in the Metropolitan Region of Santiago, focuses on the systematic identification and analysis of voices, themes, and sub-themes present in the central news broadcasts and morning shows of major television channels. The objective is to gain a deeper understanding of the media landscape and the narratives being presented to the public.

The requested service falls under the category of "Engineering, Social Sciences, and Information Technology Based Services," specifically within "Methodologies and Technologies for Improving Production and Manufacturing" and "Production Planning and Control." The core deliverable is a comprehensive longitudinal study that will track and quantify the prevalence of specific voices, topics, and their underlying sub-themes over time. This will involve developing and applying robust methodologies for content analysis, data collection, and statistical reporting. The procured service is a single unit, indicating a comprehensive project rather than a series of smaller contracts. This analysis is crucial for understanding media trends, public discourse representation, and the overall production output of key television programming in Chile.

This is a services contract in the architecture and engineering, information and communication technology and Monitoring Evaluation sectors, with a focus on Data Collection. Located in Chile, Latin America, this opportunity is open to firms and consortiums.

Published through Chile Mercado Publico, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the architecture and engineering sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.