Terms of Reference
Title: Socio-economic and ecological feasibility assessment and
market analysis of the honey, peanut and cassava value chains in
the Rural Commune of Marofandilia, Menabe Region
Objective of the Consultancy
This consultancy has the following objective:
1- Conduct a socio-economic and ecological feasibility assessment of beekeeping at
the five selected sites (Marofandilia, Kirindy, Ampataka, Bosy and Andrahangy),
located in the Rural Commune of Marofandilia, Morondava District, Menabe
Region.
2- Conduct an in-depth market analysis, including a cost-benefit analysis, of the
honey, peanut and cassava value chain in the five target villages (Marofandilia,
Kirindy, Ampataka, Bosy and Andrahangy for honey, and Marofandilia â Kirindy-
Ampataka for peanuts and cassava.
Background
Project Reference: P05293
Donor reference: AVUS-00209
About IUCN
IUCN is a membership Union uniquely composed of both government and civil society
organisations. It provides public, private and non-governmental organisations with the
knowledge and tools that enable human progress, economic development and nature
conservation to take place together.
Created in 1948, IUCN is now the worldâs largest and most diverse environmental
network, harnessing the knowledge, resources and reach of more than 1,400 Member
organisations and around 15,000 experts. It is a leading provider of conservation
data, assessments and analysis. Its broad membership enables IUCN to fill the role
of incubator and trusted repository of best practices, tools and international
standards.
IUCN provides a neutral space in which diverse stakeholders including governments,
NGOs, scientists, businesses, local communities, indigenous peoples organisations
and others can work together to forge and implement solutions to environmental
challenges and achieve sustainable development.
Working with many partners and supporters, IUCN implements a large and diverse
portfolio of conservation projects worldwide. Combining the latest science with the
Terms of Reference for Consultancy v1 March2024
traditional knowledge of local communities, these projects work to reverse habitat
loss, restore ecosystems and improve peopleâs well-being.
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About the Project
Forest Landscape Restoration (FLR) is a strategic national priority in Madagascar in
response to land degradation, deforestation, biodiversity loss, and climate
vulnerability. As a globally recognized biodiversity hotspot, Madagascarâs
ecosystems underpin national development, rural livelihoods, food security, and
climate resilience.
Despite strong commitments under the Bonn Challenge, AFR100, and national
restoration strategies, translating these ambitions into large-scale implementation
remains constrained by fragmented institutional coordination, limited investment
pipelines, weak monitoring systems, and insufficient integration of local communities
in restoration planning and implementation.
The International Union for Conservation of Nature (IUCN), in partnership with the
Swiss Agency for Development and Cooperation (SDC), is implementing the project
âForest Landscape Restoration Hub: Advancing Knowledge, Equality, and Scaled
Impact on the Groundâ in Madagascarâs Menabe region. The region is facing
extensive land degradation, severe biodiversity loss, and escalating pressures on its
dry forests and mangrove ecosystems due to deforestation, charcoal production,
slash-and-burn agriculture, and recurrent wildfires.
The limited availability of competitive economic opportunities, combined with low levels
of production, limited productivity, and inadequate access to markets, can constrain
the livelihood options available to local communities within the target landscape. In
such circumstances, communities may increasingly rely on forest resources and other
non-timber forest products (NTFPs) through unsustainable harvesting and exploitation
practices that require relatively limited investment and effort.
Several households living within and around the projectâs target landscape continue to
rely on traditional production systems and practices, including traditional methods of
processing and marketing their products. Limited access to technical support,
productive inputs, market information, value addition opportunities, and stable market
outlets further constrains the potential of these activities to generate sustainable and
diversified sources of income.
Within the framework of its Forest Landscape Restoration (FLR) approach, the project
aims to contribute to the improvement of local livelihoods while promoting sustainable
management and restoration of natural resources. In this regard, the project intends to
support the development and strengthening of selected agricultural and forest-based
value chains that have the potential to generate increased income and economic
opportunities for local communities, while reducing pressure on natural forest
resources.
Based on preliminary assessments and consultations with local stakeholders, three
value chains have been identified as having potential within the target landscape:
honey, including honey produced in dry forest and mangrove areas; peanuts; and
cassava, particularly in the inland areas of the landscape. The development of these
value chains is expected to increase the added value of locally produced products,
improve market access and income-generating opportunities, and contribute to more
resilient and sustainable local livelihoods. At the same time, the initiative seeks to
Terms of Reference for Consultancy v1 March2024
encourage more sustainable production practices and reduce communitiesâ reliance
on unsustainable natural resource exploitation.
Against this background, the project intends to engage a consultant or a team of
consultants to conduct a socio-economic and ecological feasibility assessment,
together with a market analysis, of the honey, peanut, and cassava value chains [...]
Procurement details
Reference: IUCN-26-09-Consultancy Technical feasibility and value chain (honey, peanuts, cassava) analysis Mena
Procedure: SOP1 - Open Procedure
Procurement type: Consulting
IUCN office (lead): ESARO Kenya
Requisitioning unit: ESARO -Drylands Resilience Programme(DRP) (KE)
Project: P90486 Drylands Resilience Programme ESARO Kenya
Country of performance: Madagascar
Expected contract duration: 75 days
Estimated contract value: <25,000 CHF
Currency of proposals: USD - United States dollar
Language of documents: English
Donor requirements: No donor requirements needed
Deadline for questions: 15 September 2026 20:59 UTC
Deadline for technical and financial proposals: 21 September 2026 20:59 UTC
Expected contract award date: 05 October 2026 20:59 UTC
Documents
- Terms of Reference: ToR_consultancy_Technical feasibility and value chain analysis_Menabe.pdf
- Conditions for Participating: Conditions for Participating ENG-SPA-FRA.docx
- Standard contract: Standard Agreement.docx
The International Union for Conservation of Nature (IUCN) is a membership union of government and civil society organisations working on nature conservation and sustainable development. IUCN procures consulting services, goods and works for its projects worldwide through the IUCN Procurement Portal. For all contracts above CHF 25,000 IUCN selects contractors through a formal competitive tendering process under its Standard Operating Procedure 1 (Open Procedure). Interested bidders must register on the portal, review the Terms of Reference, the Conditions for Participating and the standard contract, and submit their technical and financial proposals through the portal before the stated deadline. Questions must be raised through the portal's Q&A function before the deadline for questions.