Hiring of Consultant Firm for Target Group Identification and Audience Analysis
About This Opportunity
Request for Expression of Interest | Project: Getting Results: Access and Delivery of quality Education Services and System Transformation in Punj | Method: Consultant Qualification Selection | Ref: PK-PMU-GSTEP-576875-CS-CQS
This is a consulting contract in the education and training, social protection and construction and civil works sectors, with a focus on Roads. Located in Pakistan, Asia, this opportunity is open to firms and consortiums.
Published through WB - World Bank, a multilateral development bank that follows standardized international procurement guidelines. Projects funded by multilateral institutions are generally open to international bidders from eligible member countries for consulting in the education and training sector. Consulting assignments are typically evaluated with a strong emphasis on the technical proposal, including the methodology and qualifications of key experts. Shortlisted firms may be invited to submit financial proposals in a second stage. Interested parties should review the full documentation on the original source before submitting their proposal.
Description
REQUEST FOR EXPRESSIONS OF INTEREST
CONSULTANT’S QUALIFICATIONS BASED SELECTION (CQS)
Name of Project | Getting Result: Access and Delivery of Quality Education Services - System Transformation in Punjab (GRADES-STP) Project |
Loan No/Credit No/ Grand Number | TF0C9525 |
Assignment Title | Hiring of Consultant Firm for Target Group Identification and Audience Analysis |
Procurement Plan Ref Number | PK-PMU-GSTEP-576875-CS-CQS |
Country of Delivery | Pakistan |
The Government of the Punjab has received financing from the World Bank toward the cost of the Getting Result: Access and Delivery of Quality Education Services and System Transformation in Punjab (GRADES-STP) Project and intends to apply part of the proceeds for the following consulting services.
The consulting services (“the Services”) include to identify and comprehensively analyze all target groups across GRADES-STP interventions in SED, SpED, and L&NFBED, and to produce a robust evidence base, to guide subsequent communication and outreach strategy development. The detailed Terms of Reference (TOR) for the assignment is attached to this REOI.
The Programme Monitoring & Implementation Unit (PMIU), GRADES-STP now invites eligible consulting firms (“Consultants”) to indicate their interest in providing the Services. Interested Consultants should provide information demonstrating that they have the required qualifications and relevant experience to perform the Services.
The attention of interested Consultants is drawn to paragraph 3.14, 3.16 and 3.17 of the World Bank’s Procurement Regulations for IPF Borrowers September 2023 (“the Regulations”), setting forth the World Bank’s policy on conflict of interest.
The best qualified firm to carry out the services will be selected in accordance with the Consultant’s Qualifications Based Selection (CQS) method set out in the Regulations and based on the following criteria:
Sr. No. | Criteria |
1 | Legal Status |
1.1 | Registered firm/organization under applicable Pakistani law with valid registration documents |
2 | Overall / General Experience: |
2.1 | Minimum 5 years of experience in mapping target audience, audience analysis, media landscape assessment, or communication related assessments |
3 | Relevant Experience: |
3.1 | Minimum 2 completed assignments of mapping target audience, audience analysis, media landscape assessment in the education or social development sector with verifiable references (contract, completion certificate) |
3.2 | Demonstrated expertise to design and conduct mixed-methods research (Questionnaire, FGDs, KIIs) at scale |
4 | Technical and Managerial Capacity: The technical and managerial structure of the firm (only the structure of the organization, general qualifications, are indicated). CVs are not required for shortlisting. |
Further information can be obtained at the address below during office hours 0900 to 1700 hours.
Expressions of interest must be delivered in a written form to the address below (in person, or by e-mail) by October 30, 2026 till 11:00am
Programme Director
Programme Monitoring & Implementation Unit (PMIU), GRADES-P
6-Link Wahdat Road, Asif Block, Allama Iqbal Town, Lahore-Pakistan
Tel: 042-99260124
www.pesrp.edu.pk
procurementgradesstg@gmail.com
Data provenance
This notice is sourced from WB - World Bank and was originally published on October 16, 2026. Last refreshed today. Reference: OP00475742. BidsFactory mirrors official procurement notices and links back to the source for full legal text.
About Getting Results: Access and Delivery of quality Education Services and System Transformation in Punj
Getting Results: Access and Delivery of quality Education Services and System Transformation in Punj has issued 20 procurement notices on BidsFactory, including 2 currently open and 13 awarded contracts. Activity concentrates in Education & Training, Finance & Banking, and Information & Communication Technology. All notices are published for Pakistan. Notices are distributed via WB - World Bank. Most recent publication: October 16, 2026.
Frequently asked questions about this tender
How can I submit a bid?
Visit WB - World Bank to access the full notice, required documents, and submission instructions. Quote reference OP00475742 when communicating with the contracting authority.
Who is the contracting authority?
This notice was issued by Getting Results: Access and Delivery of quality Education Services and System Transformation in Punj in Pakistan. The authority is responsible for evaluating bids, awarding the contract, and managing performance.
What type of contract is this?
This is a Consulting contract in the Education & Training sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.
Where will the contract be performed?
The contract is for delivery in Pakistan. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.
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