Optimizely License Maintenance and Support Services
About This Opportunity
This is a services contract in the information and communication technology and media and communication sectors, with a focus on Software, Telecommunications and Advertising. Located in Finland, Europe, this opportunity is open to firms and consortiums.
Published through Hilma Finland, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the information and communication technology sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.
Description
Helsinki Region Transport (HSL, Contracting Entity) procures an extension period for the maintenance and support of the software licenses in use (Optimizely).
The object of the procurement and its requirements are described in detail in the Call for Tenders and its appendices., ODP HSL's multi-channel communications solution utilizes the Optimizely Campaign and ODP products to centrally manage customer communications targeted at consumer customers. The solution supports, among other things, email communications and mobile application notifications, as well as the personalization of digital services and the targeting of paid advertising., CMS Hsl.fi is HSL's official website, which presents HSL's services and ticket products with prices, directs users to purchasing channels, provides information on the traffic situation, and describes HSL's organization and operations in general. The current hsl.fi website is implemented using Optimizely CMS., Campaign HSL's multi-channel communications solution utilizes the Optimizely Campaign and ODP products to centrally manage customer communications targeted at consumer customers. The solution supports, among other things, email communications and mobile application notifications, as well as the personalization of digital services and the targeting of paid advertising.,
Lot 1: ODP
HSL's multi-channel communications solution utilizes the Optimizely Campaign and ODP products to centrally manage customer communications targeted at consumer customers. The solution supports, among other things, email communications and mobile application notifications, as well as the personalization of digital services and the targeting of paid advertising.
Lot 2: CMS
Hsl.fi is HSL's official website, which presents HSL's services and ticket products with prices, directs users to purchasing channels, provides information on the traffic situation, and describes HSL's organization and operations in general. The current hsl.fi website is implemented using Optimizely CMS.
Lot 3: Campaign
HSL's multi-channel communications solution utilizes the Optimizely Campaign and ODP products to centrally manage customer communications targeted at consumer customers. The solution supports, among other things, email communications and mobile application notifications, as well as the personalization of digital services and the targeting of paid advertising.
CPV: 72000000 48000000 72260000 72267000
Organisation: Helsingin seudun liikenne -kuntayhtymä
Procedure: open
Data provenance
This notice is sourced from Hilma Finland and was originally published on August 30, 2026. Last refreshed 8 days ago. BidsFactory mirrors official procurement notices and links back to the source for full legal text.
About Helsingin seudun liikenne -kuntayhtymä
Helsingin seudun liikenne -kuntayhtymä has issued 25 procurement notices on BidsFactory, including 5 currently open and 11 awarded contracts. Activity concentrates in Information & Communication Technology, General Supplies & Services, and Transport & Logistics. All notices are published for Finland. Notices are distributed via Hilma Finland and TED - Tenders Electronic Daily (EU). Most recent publication: October 30, 2026.
Frequently asked questions about this tender
Who is the contracting authority?
This notice was issued by Helsingin seudun liikenne -kuntayhtymä in Finland. The authority is responsible for evaluating bids, awarding the contract, and managing performance.
What type of contract is this?
This is a Services contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.
Where will the contract be performed?
The contract is for delivery in Finland. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.
How can I submit a bid?
Visit Hilma Finland to access the full notice, required documents, and submission instructions provided by the contracting authority.
Is this tender still open?
No — the contract has already been awarded to Optimizely AB (556208-3435). The award notice is archived on BidsFactory for transparency and market intelligence.
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