Advertising Services for AON Stock Exchange on Digital Platforms - Google and YouTube

This tender, issued by the COMMISSION OF PROMOTION OF PERU FOR EXPORTATION AND TOURISM (PROMPERU), seeks to contract advertising services for the "Bolsa AON" (AON Stock Exchange) on prominent digital platforms, specifically Google and YouTube. The procurement process is designated as INTER-PROC-2-2026-PROMPERU-1 and will be conducted through International Contracting, indicating that bids may be accepted from international entities. The contracting authority, PROMPERU, is based in the LIMA department. The objective of this contract is to enhance the visibility and reach of the AON Stock Exchange through targeted digital advertising campaigns. This includes leveraging the extensive user bases and advertising capabilities of Google's search and display networks, as well as YouTube's video advertising formats. Potential bidders are expected to demonstrate expertise in managing digital advertising campaigns, particularly within the financial sector, and provide strategies for optimizing ad spend to achieve maximum impact. Key performance indicators are likely to include reach, engagement, website traffic, and potentially lead generation or brand awareness metrics related to the AON Stock Exchange. This initiative underscores PROMPERU's commitment to utilizing modern digital marketing tools to promote Peruvian economic instruments and investment opportunities internationally.

This is a services contract in the culture and heritage, information and communication technology and finance and banking sectors, with a focus on Investment and Tourism Development. Located in Peru, Latin America, this opportunity is open to firms and consortiums, with an estimated budget of USD 70,417.

Published through Peru SEACE, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the culture and heritage sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.