Changeons l'Agneau (Intebev collaboration)
About This Opportunity
United Kingdom contract award (ICT & digital): Changeons l'Agneau. By Agriculture and Horticulture Development Board. Awarded to Interbev (GBP 125K, Apr 2026).
This is a services contract in the information and communication technology and media and communication sectors. Located in United Kingdom, Europe, this opportunity is open to firms and consortiums.
Published through UK FTS - Find a Tender Service, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the information and communication technology sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.
Description
This collaboration aims at changing the supermarket offer for lamb in the Hauts de France ( northern region) and Grand
Est and Paris Region through butchers trainings and yearly activations, through Interbev's local office. as well as a local
communication agency. The aim is to reposition lamb to attract younger customers and use this collaboration as a platform to promote English lamb. This campaign also opens doors to retail regional buying shows where no foreign competitors are present. It is especially relevant now as Bluetongue has compromised French lamb production and they will rely heavily on imports.
Data provenance
This notice is sourced from UK FTS - Find a Tender Service and was originally published on April 14, 2026. Last refreshed 6 days ago. Reference: 033512-2026. BidsFactory mirrors official procurement notices and links back to the source for full legal text.
About Agriculture and Horticulture Development Board
Agriculture and Horticulture Development Board has issued 29 procurement notices on BidsFactory, including 0 currently open and 27 awarded contracts. Activity concentrates in Governance & Public Administration, General Supplies & Services, and Media & Communications. All notices are published for United Kingdom. Notices are distributed via UK FTS - Find a Tender Service. Most recent publication: June 16, 2026.
Frequently asked questions about this tender
How much was the contract awarded for?
Interbev was awarded the contract for £125,000. The figure reflects the value disclosed by the contracting authority in the award notice.
Where will the contract be performed?
The contract is for delivery in United Kingdom. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.
How can I submit a bid?
Visit UK FTS - Find a Tender Service to access the full notice, required documents, and submission instructions. Quote reference 033512-2026 when communicating with the contracting authority.
Is this tender still open?
No — the contract has already been awarded to Interbev. The award notice is archived on BidsFactory for transparency and market intelligence.
Who is the contracting authority?
This notice was issued by Agriculture and Horticulture Development Board in United Kingdom. The authority is responsible for evaluating bids, awarding the contract, and managing performance.
What type of contract is this?
This is a Services contract in the Information & Communication Technology sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.
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