Media Planning and Buying for Reputation, Business Engagement and Student Recruitment Marketing
About This Opportunity
Sheffield Hallam University United Kingdom: Media Planning and Buying for Reputation, Business Engagement and. Services contract awarded, education & training.
This is a services contract in the education and training, information and communication technology and media and communication sectors, with a focus on Higher Education, Vocational Training, Digital Media and Advertising. Located in United Kingdom, Europe, this opportunity is open to firms and consortiums.
Published through UK FTS - Find a Tender Service, a national government procurement portal. Public procurement tenders follow the country's national bidding regulations and may have specific eligibility and documentation requirements for services in the education and training sector. Service contracts are typically evaluated on both technical quality and price, and may require bidders to demonstrate relevant experience and qualified personnel. This contract has already been awarded. The information is published for transparency and market intelligence purposes.
Description
The University requires a media planning and buying agency to assist in achieving its strategic marketing and student recruitment objectives, which include:
● delivering student recruitment success and engagement across the prospective student journey in line with academic and financial targets Home and International
● raising the profile and enhancing the reputation of the University through institutional positioning and research impact
● promoting the University brand and Sheffield city to achieve stand out and cut through in our competitive marketplace
● generating business leads through business engagement activity to support apprenticeship, placement, KTP and other institutional objectives
● Measuring and optimising all activity using data and insights to ensure our activities are relevant and impactful
The agency will proactively support and work in partnership with the University's Marketing Directorate. In scope are all media planning and buying activities across Prospective Student Recruitment marketing and all brand level marketing as well as lead generation business to business marketing, paid search activity and social media campaigns across all audiences.
Data provenance
This notice is sourced from UK FTS - Find a Tender Service and was originally published on March 18, 2026. Last refreshed 3 days ago. Reference: 024497-2026. BidsFactory mirrors official procurement notices and links back to the source for full legal text.
About Sheffield Hallam University
Sheffield Hallam University has issued 39 procurement notices on BidsFactory, including 0 currently open and 31 awarded contracts. Activity concentrates in Information & Communication Technology, Education & Training, and Health & Medical. All notices are published for United Kingdom. Notices are distributed via UK FTS - Find a Tender Service and UK Contracts Finder. Most recent publication: June 3, 2026.
Frequently asked questions about this tender
Is this tender still open?
No — the contract has already been awarded to HAVAS PEOPLE LIMITED. The award notice is archived on BidsFactory for transparency and market intelligence.
Who is the contracting authority?
This notice was issued by Sheffield Hallam University in United Kingdom. The authority is responsible for evaluating bids, awarding the contract, and managing performance.
What type of contract is this?
This is a Services contract in the Education & Training sector. The classification helps bidders match the opportunity to their qualifications and registered scope of supply.
How much was the contract awarded for?
HAVAS PEOPLE LIMITED was awarded the contract for £10,416,667. The figure reflects the value disclosed by the contracting authority in the award notice.
Where will the contract be performed?
The contract is for delivery in United Kingdom. Foreign bidders should review local registration, taxation, and any in-country presence requirements before submitting.
How can I submit a bid?
Visit UK FTS - Find a Tender Service to access the full notice, required documents, and submission instructions. Quote reference 024497-2026 when communicating with the contracting authority.
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